Mirai Readings
AI-Powered Personalized Tarot Readings
Deliverables
Product Design • Visual Design
Client
Mirai by @Kittyplays
Year
2023
Introduction
MirAI is an AI-powered mobile application designed to offer a unique and personalized tarot card reading experience. By leveraging AI language models and generative imagery, MirAI provides spiritual and open-minded individuals with custom tarot readings that are tailored to their specific needs, making it stand out in the market of spiritual and tarot applications.
My Role
As a solo generalist designer, I was responsible for the entire design process, including product design, visual design, UX/UI design, and brand design. Additionally, I conducted research on the technologies that could be used to achieve the project’s goals, ensuring a seamless and engaging user experience.
Challenges
• Limited Access to Personalized Tarot Readings: Traditional methods were either in-person or required costly online appointments, creating barriers for many potential users.
• Generic Responses from Competitor Apps: Other tarot reading applications on the market provided generic, one-size-fits-all responses, failing to meet the personalization needs of users
• Technology Research and Integration: Exploration for AI language models and Generative Image models to generate personalized responses and images was required to find the right fit.
Solution
• AI-Powered Personalization: Implemented AI language models to generate unique, tailored tarot readings, providing a more personalized experience compared to competitors.
• Generative Imagery: Utilized AI models to create personalized tarot card images in real time, enhancing the visual experience and aligning with user preferences.
• User Flow and Information Architecture: Designed the user flow and information architecture to ensure a smooth and intuitive user journey, making it easy for users to customize their tarot readings.
• Branding and Visual Design: Developed a cohesive brand identity and visual style that resonated with the target audience, ensuring that MirAI stood out in the market.
Final Outcome
MirAI successfully catered to the needs of spiritual and open-minded individuals by offering a truly personalized tarot reading experience. The integration of AI for both responses and imagery set MirAI apart from its competitors, making it a preferred choice for users seeking a unique and engaging tarot reading experience.
